Wednesday, August 18

2:00 PM Eastern

CTS: 1.0 RU

The Fundamentals of Touch Technology and Integration

Presented by Jonathan Brawn, Principal, Brawn Consulting

The focus of this seminar is technical and begins with a full tutorial of the different types of touch technologies, how they work, the pros and cons of each, and what is appropriate for different applications. The seminar delves into the integration, upkeep, and servicing of touch screens and the need for service contracts to insure the long term viability of the touch system.

The attendee will learn the following:

• The definition of a touch screen and what it is intended to do
• The history if touch
• The basic principles and how touch works
• A tutorial on all current touch screen technologies
• Touch screen cleaning, maintenance, and service
• Which touch to use in your project
• Selecting the right flat panel display
• Value added by Canvys and Almo Pro A/V

Jonathan Brawn is a principal of Brawn Consulting, an audiovisual consulting, educational development, and marketing firm, based in Vista, California. Brawn Consulting has a national footprint with connection to the major manufacturers and integrators in the commercial audiovisual industry.

Thursday, August 19

2:00 PM EST

CTS: 1.0 RU

Exploring Touch Market Opportunities & Applications

Presented by Alan Brawn, Principal, Brawn Consulting

The focus of this seminar is to define interactivity, its scale and scope and to explore touch market opportunities and applications. We investigate the current state of the art and look at ways to start incorporating touch into projects and how to justify and quote touch leading to higher margin business.

The attendee will learn the following:

• What is digital signage and what are the benefits
• Digital signage market growth and market drivers
• The 7 Key Elements of Digital Signage
• How touch bridges the gap between the viewer and the content
• Benefits of touch and the touch screen market
• Understanding applications and the touch customer
• Selling value in digital signage and touch

This session is worth 1 CTS RU. Participants will receive a certificate upon completion.

With more than two decades of expertise, Alan is an AV industry veteran. Prior to founding Brawn Consulting, he served as the President of Telanetix and was National Business Development Manager and National Product Marketing Manager, Pro AV Group at Samsung Electronics. His experience also includes managing a Pro AV systems integration company as well as co-founding Hughes-JVC. He holds CTS certification, is a CTS Prep instructor, and is a member of InfoComm's PETC council as well as being an adjunct faculty member of that organization. Alan was the recipient of the Pro AV Hall of Fame recognition from rAVe in 2004.