The Samsung The Frame QLED Smart TV blends premium entertainment with elegant, art-inspired design. Featuring Glare Free QLED technology and Pantone Validated ArtfulColor, it delivers vibrant colors, sharp detail, and lifelike visuals with reduced reflections, even in bright rooms. When not in use as a TV, Art Mode transforms the display into a digital gallery, allowing you to showcase curated artwork from the Art Store or your own personal photos with customizable mat styles and magnetic bezels designed to match your décor. The included Slim Fit Wall Mount helps create a flush, picture-frame appearance that integrates naturally into your space.
Built for both entertainment and gaming, Motion Xcelerator 144Hz with DLG 240Hz delivers ultra-smooth motion with responsive performance designed to reduce stutter and tearing. Auto HDR Remastering enhances older and non-HDR content for more vibrant, dynamic visuals, while Samsung Vision AI Companion provides personalized picture and sound optimization alongside integrated AI-powered assistance.
Additional features like Motion + Brightness Sensors, built-in connections, and the SolarCell Remote complete a refined smart TV experience designed to look as impressive off as it does on.
- Glare Free with QLED: Our Glare Free QLED technology ensures stunning visuals without distracting reflections, delivering vibrant colors and sharp details even in bright or sunny rooms.
- Modern Design with Built-in Connections: This art TV beautifully blends into your décor, resembling a picture frame. The included slim fit wall mount sits flush for easy setup, and offers convenient access to connect wired devices.
- Art Mode: When you’re not watching TV, The Frame transforms into art. Access a curated collection from the Art Store or upload your own photos. Finish the look with various mat styles and colors.
- Pantone® Validated ArtfulColor: Enjoy stunning colors whether you’re watching TV or admiring lifelike works of art. Pantone® Validated ArtfulColor brings your favorite artwork to life for a realistic, museum-like viewing experience.
- SolarCell Remote: Charges through the embedded solar panels or via USB-C. Its streamlined layout makes navigation easy and includes a built-in mic for voice commands.
- Slim Fit Wall Mount Included: The Frame looks like art for many reasons. When mounted flush against the wall, the gap between the TV and the wall is minimal, creating the illusion of a genuine piece of art.
- Customizable Frame: Your home, your style. Choose from a variety of magnetic bezels to match your space. You can choose different colors and styles that complement your home décor or change it up based on your mood.
- Motion + Brightness Sensor: Show your artwork only when it matters. The screen will automatically turn on when someone enters the room and adjust brightness and color based on the room's lighting.
- Motion Xcelerator 144Hz + DLG 240Hz: Experience ultra-smooth gaming with DLG 240Hz performance and 144Hz variable refresh rate technology that delivers lightning-fast response times and eliminates stutter and tearing.
- Auto HDR Remastering: Intelligently transforms content, making non-HDR content look like HDR. Bring new life to classic films and older shows while making new content shine.
- Samsung Vision AI Companion: Get instant, personalized answers on your TV with Bixby. Access multiple AI agents like Microsoft Copilot and Perplexity, and easily access AI picture and sound adjustments to enhance your viewing experience.
- Endless Free Content / One UI Tizen: Watch 2,700+ free streaming options, including 750+ subscription-free channels on Samsung TV Plus. Enjoy news, sports, movies, kids' shows and reality TV — all without a subscription.